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The Oscars might have gone for the good old fashioned stage fight, but The Recording Academy went for a very different effect. In partnership with Mastercard, it teamed up with Roblox to bring a Grammy experience to the Metaverse. There were avatars to meet and greet,...
As LinkedIn becomes more of a serious event platform, it published a series of predictions and research about the continuation of virtual events in 2022. The LinkedIn platform now has a robust set of event features, with the secret sauce being the ability to widen...
The industry is on an incredible trajectory towards creating immersive 3D worlds in metaverse-like settings, but before sinking the company budget into realistic landscapes and shiny 3D objects, you need to think long and hard about what you’re trying to accomplish. ...
Bankers are the latest to set up shop in the metaverse. Most prominently, at JP Morgan's salon in Decentraland, which is called the Onyx Lounge, you can be mildly entertained by a portrait of Jamie Dimon, a wandering tiger and a couple of displays talking about smart...
Finally, a large company buys an answer to its problems and might not kill it in the process. (Think Microsoft and Skype as the archetypal example.) We met Yarkin Sakucoglu, CEO of Socio, way back at an early VEG meeting. Around that time Socio was purchased by Cisco....
Just as in real life, the metaverse is going to make a lot of lawyers a lot of money. Let’s say you bought a Bored Ape NFT. Because you own the ape NFT, can you open a restaurant in its image? Could you make “Bored Ape: The Movie?” Clothing apparel? The King of NFT...
Jeff Sinclair, CEO at Eventbase, and Rexson Serrao, Sr. Director, Marketing Technology (Brand and Events) at Salesforce, took the SXSW stage to dish about the future of events in a post-covid world. Eventbase created the SXSW GO app, which added some cool new features...
I’m writing from Austin, Texas. Home of the weird, home to “that other part of Texas,” and home to SXSW, where spring break meets techno-art-music-film. Being here has helped me sharpen my lens on the future of virtual vs. physical events. Physical events are an...
Big week for Virtual Events Group members. Nostalgia gets a makeover as LoopedLive teams up with Reading Rainbow to bring a new experience Reading Rainbow Live to the stage. The 25 minute live event is filled with interactivity and has already sold out for Sunday’s...
Imagine you’ve got 5 speakers on the stage and you want to create a great live stream, or you’ve got a mix of in-person guests and remote guests, or you're streaming a live exercise class or concert. Typically making something look decent requires hardware horsepower...
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