The Zombie phenomena is what happens when your virtual attendee lingers with an open window long after your meeting is over. They probably were never there in the first place. It’s phenomenons like the Zombie that prompted us to invite Glenn Hansen, President and CEO of BPA Worldwide, Robyn Davis, and David Richardson to present the BPA’s digital event data certification program, RSDE (Reporting Standards for Digital Events). RSDE provides a unified framework for collecting, analyzing, and using data from digital events. Whether you’re a planner, exhibitor, or event sponsor this is important stuff. All of the materials are free to download.
PCMA Tackles Events Challenges, All at Once
Sometimes belt buckling also means increasing power in numbers through reach. At PCMA (Professional Conference...